Are you really satisfied with the amount of leads you are generating on a daily basis or could you use a few more people to your business website? What system are you currently working and how’s it working for you?
If you’ve been building ANY kind of Home Based Business for any amount of time then you know how important lead generation is to your business. In essence, no traffic to your site, no business, no profit.
I can only speak for myself but lead generation tactics and techniques have been very frustrating for me as I’ve learned about Network Marketing and building my business. When I first got started, I had no idea what I was in for and I found out I had a lot to learn about generating leads. Unless you have money to spend and a very healthy advertising budget, generating leads is going to be a primary focus of your attention.
If you are interested in some free marketing resources, you need to get your profiles up and going on these Social Networking sites. If you are working at building your business on a budget, then you might enjoy some of what Im going to share because most of them, if not all, are free.
Social Marketing Websites
Social Networking websites like Myspace, Facebook, Yuwie, Direct Matches, Zenzu, Linkdin, etc.
These sites and many more like them are very easy to set up and unbelievably effective. The whole point of sites like these are the social aspect. It’s about making contacts, networking and business building together. What ever you do, don’t get caught up in trying to sell and make your site full of sales pitches and hype. You want to talk about what you have to offer and let people get to know who you are and what you are about. You can have links on your Myspace page, etc but you don’t want to SCREAM sales.
The best tip I can give you here is to make friends. Yea…I said make friends, you know that stuff we used to do really easy as kids. That’s what you are back to doing in 21st century marketing. I’m serious. The way you do that is this: Go to my, Facebook site, click on my friends, then request to be friends as a mutual friend of Regina Floyd. Now you can do this with anybody you know that currently has a profile on Facebook and believe me, you probably know a few people that are in Facebook – if not, why not get them started. You can invite people from your email list and start your own group of friends. This is the new Social Marketing Web 2.0. Once you start making friends, you maintain some type of communications with them through Facebook. You’ll see there are tons of silly little things you can do to maintain friendships, such as send flowers, play games, etc. As you develop friends, and relationships, people start visiting your page and see more about you and your business.
This concept applies to Myspace, Directmatches, and just about all of the social sites out there. If you do a search on Google, you are going to find tons of social sites you start profiles on and most, if not all, are free to use. One of my favourites is Direct Matches because it is a social site specifically for Business People and also gives you an opportunity to place classified ads, network, etc. Great place to begin and free to join, and if you choose to upgrade your membership- you could even make money here.
As you can see, I’ve only touched a few Social Marketing resources for you to get busy with. In following blog posts, I’ll be providing more ideas and resources on how you can improve your lead generation and generate tons of targeted, quality prospects without going broke. Follow the links I’ve provided about and you can create your very own FREE profile and start generating some leads and business partners tonight. You might actually enjoy it and have some fun while you are at it.
To Your Success!
ps. For more information on Marketing and Advertising ANY business using Social Networking sites like those mentioned above, check out my Squidoo Lens about Generating Quality Network Marketing Leads For Any Home Based Business
